вторник, 11 марта 2008 г.

LimeLife Releases Law & Order: Celebrity Betrayal


LimeLife, Inc. and NBC Universal today announced the launch of “Law & Order: Celebrity Betrayal,” the mobile game extension for NBC’s long-running crime drama, Law & Order, now in its 18th season. Executive Producer Dick Wolf and his team were instrumental in developing the game with LimeLife to reflect the signature storytelling and energy of Law & Order.

“One of the contributors to the shows longevity has been its commitment to evolve with the times and stay fresh which includes allowing our audience to experience ‘Law & Order’ in different ways and on different screens,” said Dick Wolf, creator and executive producer of “Law & Order.” “‘Law & Order: Celebrity Betrayal’ is the closest fans of the show can come to experiencing a day in the life of their favorite ‘Law & Order’ characters.”

Players work to solve New York City’s latest celebrity crime by investigating the crime scene, interrogating witnesses and bringing their key suspect to trial. The object of the game is to build as strong a case as possible and win a conviction with contextual advice and feedback from popular Law & Order cast members like Sam Waterston and Alana De La Garza. Players exhibit the evidence they have collected throughout every stage of the story during the game’s complete trial experience, and try to win a conviction to become the rookie Law & Order star.

Law & Order: Celebrity Betrayal also features four mini-games that directly affect the strength of a player’s case. At the game’s precinct location, players can help process evidence and obtain warrants by playing the Warrant Race game, and search for rumors playing the Coffee Run game. While in court, players can try their luck at Case Overload or Takeout Dash.

Law & Order: Celebrity Betrayal will be available for a one-time download charge of $6.99 or $2.99 monthly subscription fee on most major U.S. carriers.

“NBC excels at creating seamless digital experiences for all of its brands,” said Kristin McDonnell, CEO of LimeLife, Inc. “We are pleased to support NBC’s cross-media integration strategy, delivering the ‘Law & Order’ brand experience to show fans and crime buffs alike on their mobile phones.”

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