Melodi offers brands audio mobcasts

UK content specialist Melodi has launched a daily and weekly brandable mobcast service.

The idea is that media companies and publishers can brand each 90 second audio mobcast to their own needs, top-and-tailing the clips with client-supplied media or with custom content produced in house by Melodi.

The mobcasts are available now for distribution and include: daily news summaries; entertainment news and gossip; world sports news; world weird news and more.