EA CFO eyes up Take Two's 'diamonds'

Warren Jenson elaborates on publisher's acquisitive strategy

Electronic Arts CFO Warren Jenson has said that EA is keen to add key Take Two creative personnel – whom he terms “diamonds” – into the publisher’s global distribution system.

IGN reports that Jenson talked at length on EA’s desire to buyout Take Two whilst speaking to industry analysts at the 2008 Morgan Stanley Technology Conference.

When asked whether a number of the creative talents currently on Take-Two’s roster would want to leave the firm should EA acquire it, Jenson said: "We consider the people at Take-Two as diamonds."