Paramount: We're excited about games
Viacom-owned movie giant hints at possible moves into the video games market
Movie distributor Paramount has told MCV it is ready to increase is presence in the games market – and hasn’t ruled out setting up its own publishing division.
The cinema giant is owned by media conglomerate Viacom, and already licences many of its properties to publishers including Activision, Ubisoft, EA and Sierra – which will publish upcoming franchise The Spiderwick Chronicles next month.
But speaking exclusively to MCV, Paramount Digital’s general manager of worldwide distribution, Alex Carloss said:
“Broadly speaking, it’s exciting to work for a company that has a portfolio that crosses film, interactive entertainment and online – and that’s a strength of position that [Paramount parent] Viacom certainly holds. Paramount is very, very excited about the growth in the interactive entertainment market. I’m sure you’re going to see an awful lot more from Paramount in this space.”
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